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4 Books that Every Entrepreneur and Businessperson Should Read


Reading great books and then applying the key information that I learned from each book has completely changed my life. When I look back over the course of my life, some of the biggest breakthroughs I’ve ever experienced started because of a particular book I was reading at the time.

Related: 10 Inspirational Books Every Entrepreneur Should Read More Than Once

In my travels all over the world, the one common characteristic I’ve found in highly successful individuals is that all are avid readers. The best of the best read because they understand it’s one of the most trusted ways to expand your mind and gain an incredible amount of valuable insight and knowledge.

Bill Gates reads 50 books a year, Warren Buffet estimates that 80 percent of his day is spent reading, Mark Cuban reads more than three hours a day, and Mark Zuckerberg reads at least one book every two weeks. Success leaves clues and it’s not a coincidence that some of the wealthiest and most successful people who’ve ever graced the face of this earth are avid readers.

So, in that context, I wanted to share with you four books that I think can drastically elevate your performance and overall business success, heading into 2018.

1. “Perennial Seller,” by Ryan Holiday

Ryan Holiday is one of my favorite authors, and his latest book sure doesn’t disappoint. Perennial Seller is all about how to create work that lasts. So many people focus on creating an immediate big hit without ever directing their focus to creating work that lasts a lifetime. When you look at the most successful brands, authors, artists, musicians and anyone else producing content and sharing it with the

Article source: https://www.entrepreneur.com/article/305505

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