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Wendy McMahon named new president, ABC Owned Television Stations Group – KTRK

Wendy McMahon has been appointed to the position of president, ABC Owned Television Stations Group, it was announced today by Ben Sherwood, co-chairman, Disney Media Networks and president, Disney|ABC Television Group. In this role, which was previously held by Rebecca Campbell who was recently named president, The Walt Disney Company EMEA, Ms. McMahon will report directly to Mr. Sherwood and have chief management responsibility for the eight ABC owned television stations in New York, Los Angeles, Chicago, Philadelphia, San Francisco, Houston, Raleigh-Durham and Fresno, effective Jan. 1, 2018.

In making the announcement, Mr. Sherwood said, “Wendy combines a deep understanding of the power of broadcast television, a passion for digital media and a broad vision for the future of local. She is a high-impact leader who delivers results and inspires the best from those who work around her. I am excited for our Owned Television Stations Group and for the contribution Wendy will make to our senior leadership team.”

Ms. McMahon added “I am passionate about the value and importance of local and am eager to work even more closely with Ben, the senior leaders at Disney|ABC and our incredible local station teams. Rebecca Campbell and the management of each of our owned stations have done an outstanding job of modernizing our brands and growing our business. I look forward to expanding on that positive momentum and leading the innovation that will help our stations rise to new heights.”

For the past several years, Ms. McMahon served as senior vice president, Digital for the ABC Owned Stations Group where she was responsible for the digital content, product/technology and audience development strategies, and initiatives for the ABC Owned Television Stations. In that role, she oversaw the group’s adoption of data-driven, mobile-first video strategies that drove historical growth and market leadership in on-platform video metrics

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