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Everything Is Awful As ‘LEGO Movie 2’ Disappoints With $35M Debut (Box Office)

‘The LEGO Movie 2’Warner Bros.

Everything is not awesome for The LEGO Movie 2. Despite mostly positive reviews and tracking that pegged the sequel for an opening between $45 million and $55m, the Warner Bros. sequel earned just $34.4m this weekend for a $35m total (counting sneak previews). That’s not only below tracking projections, but 50% below the $69m launch of The LEGO Movie in 2014 and 34% below the $53m launch of The LEGO Batman Movie in 2017. Percentage-wise, that’s a bigger drop than Teenage Mutant Ninja Turtles: Out of the Shadows ($35m in 2016 versus $65m in 2014). If it plays like a LEGO Movie, it’ll end up with between $99m and $130m domestic.

To be fair, plenty of sequels earn less in North America and more overseas, and that’s always possible here. The LEGO Movie earned $211 million overseas versus a $257m domestic cume, so there is room for improvement. That being said, none of the LEGO movies have brought down the house overseas. The LEGO Batman Movie earned $136m against a $175m domestic cume, and LEGO Ninjago earned $64m foreign against a $59m domestic sum. Unless LEGO Movie 2 is the one that finally pushes the IP into the overseas stratosphere, domestic was where it as supposed to be at.

So, without discounting the 4.11x weekend multiplier (on par with The LEGO Movie) and the generally positive (an A- Cinemascore grade) feedback, what the heck happened this weekend? It was a case of too much, too late and/or not enough. While The LEGO Movie was a kind of event five years ago, buoyed by rave reviews and nostalgic media coverage, we’ve had two LEGO spin-offs since then. With 19 direct-to-VOD/DVD  LEGO movies, 19 LEGO short movies, 14 TV specials and 16 TV shows mostly available at the touch of a button from the comfort of home, The LEGO Movie 2 failed to (comparatively) stand out from its at-home competition.

Now that

Article source: https://www.forbes.com/sites/scottmendelson/2019/02/10/lego-movie-2-box-office-chris-pratt-elizabeth-banks-batman-how-to-train-your-dragon/

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