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“What A Wonderful World” gets first official music video

“I see trees of green, red roses too,” with those words musical genius Louis Armstrong created a late in life classic.
Verve Label Group and UMe, the global catalog company of Universal Music Group, on Sept. 16 announced the release of the first-ever official music video for Armstrong’s hit song, “What A Wonderful World.” Originally released in 1967 on ABC Records, Armstrong’s enduring classic is the top streaming jazz track for Verve and across Universal Music Group, with more than 1.1 billion streams across leading global streaming services.

The video celebrates the beauty of the natural world, human imagination, ingenuity, and as Armstrong said, “love, baby, love.” Created by UMe’s content team and animation studio Springtime Jellyfish, the video features handcrafted sets and the tactile quality of stop-motion animation. Every detail in the video – from trees of green, to red roses, to skies of blue – was painstakingly created by hand. Watch it here: https://verve.lnk.to/LAWAWW

Written by George David Weiss and Bob Thiele, the legendary executive and producer for Impulse! Records, “What A Wonderful World” was recorded by beloved trumpeter and singer Armstrong in 1967 following a period of intense unrest across the U.S., including race riots and anti-war protests across the country. The song was written to try to heal a divided country, in the hope that its upbeat, optimistic message might help to quell some of the country’s racial and political unrest. As Thiele stated, “We wanted this immortal musician and performer to say, as only he could, the world really is great: full of the love and sharing people make possible for themselves and each other every day.”
In 1970, Armstrong revisited “What a Wonderful World” for the album Louis Armstrong and His Friends and, in his spoken word introduction, addressed complaints about

Article source: https://fortworthbusiness.com/entertainment/what-a-wonderful-world-gets-first-official-music-video/

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